For many seniors, social isolation is, sadly, an everyday reality. It’s linked to serious health issues, such as cognitive decline, cardiovascular disease, stroke, re-hospitalization, depression, and an elevated risk of suicide. So what can your home care agency do to let consumers know that you offer a solution for their senior loved ones? Educate: Adult […]

In the hectic and busy pace of running your home health care agency, are you finding it hard to show some love to your potential clients and referral sources? While not a simple task by any means when so many other needs are pressing for your attention, it is, of course, vitally important. And there’s […]

In determining which home health marketing strategies will be most effective for your agency, it’s helpful to first consider what the biggest hurdle is to families choosing your home care services. According to Jennifer Gibson, RN, and the Senior Clinical Specialist at Axxess Technologies in Dallas, TX, it boils down to consumers and referral sources […]

Historically, health care in the U.S. has focused on addressing crises. For seniors, that could mean hospitalization from an illness, a chronic health condition, or an injury from falling. Unfortunately, once an older adult enters the hospital, a cycle of readmission can follow, with the senior getting better and being discharged, only to return as […]

Those seeking an appropriate in-home care solution have very likely completed their due diligence by asking for recommendations from friends and family members, researching online reviews for local home care providers, and perhaps even scheduling interviews with prospective home care agencies or individual caregivers before selecting the best fit for a senior loved one.