We know that the vast majority of older adults prefer to age in place at home, but it’s often something they and their loved ones don’t consider until the need for care is upon them. Be sure to include a focus on the importance of planning ahead when implementing marketing for home care agencies, . […]

For many seniors, social isolation is, sadly, an everyday reality. It’s linked to serious health issues, such as cognitive decline, cardiovascular disease, stroke, re-hospitalization, depression, and an elevated risk of suicide. So what can your home care agency do to let consumers know that you offer a solution for their senior loved ones? Educate: Adult […]

In the hectic and busy pace of running your home health care agency, are you finding it hard to show some love to your potential clients and referral sources? While not a simple task by any means when so many other needs are pressing for your attention, it is, of course, vitally important. And there’s […]

In determining which home health marketing strategies will be most effective for your agency, it’s helpful to first consider what the biggest hurdle is to families choosing your home care services. According to Jennifer Gibson, RN, and the Senior Clinical Specialist at Axxess Technologies in Dallas, TX, it boils down to consumers and referral sources […]