As a home care agency owner, you’re no doubt thankful for your clients, referral partners, and employees. But how often do you express your gratitude? It’s more important than you may realize for improving client satisfaction and employee satisfaction. According to the 2016 Home Care Benchmarking report, past and current clients and their loved ones […]
Home Care Referral Sources
Hands Down, Home Care Is the Best! Is Your Home Care Marketing Also the Best?
Research is in, and the results are clear: aging in the U.S. is surpassing our ability to provide needed care. The Home Care Association of America’s report, “Caring for American’s Seniors: The Value of Home Care,” shares that an incredible 56 million Americans will reach the age of 65 or older by 2020, and within […]
Getting Your Foot in the Door: How to Sell to the Home Care Market
You know your in-home care agency is the best in the area – your caregivers are fully trained, experienced, background checked and compassionate. You hear from clients and their families all the time how grateful they are for your services. You can fill a last-minute, emergency home care need in a heartbeat. So, why is it so hard to […]