Remember the first time you fell in love? Your heart fluttered every time your eyes met, and soared with the hope that you had found THE one. Wouldn’t it be wonderful if your in-home care marketing strategy was so effective that it elicited that same level of response? It’s not as corny as it sounds. […]
Home Care Marketing Tips: Make Sure You’re Not Just Leading a Horse to Water!
As the saying goes, you can lead a horse to water, but you can’t make him drink. You can implement all of the best home care marketing tips, but when those calls start coming in, is your staff equipped to respond to them with kindness, warmth, compassion, and knowledge? One way to find out is […]
Homecare Marketing Strategies: Grabbing the Spotlight to Attract More Clients
So, your agency provides an outstanding service, and you are ready to tell your story to start bringing more business through the front door. With so much competition in the industry, how are you going to get the attention of those who need your services? In the entertainment industry, the spotlight tells you where to […]
Home Health Care Marketing Ideas: Strengthen Case Manager Relationships
Now is the perfect time to consider new tactics to grow your agency in the coming year. One of our top home health care marketing ideas is to focus some attention on nurturing your case manager relationships. Case managers work closely with those who are being discharged from the hospital, and their family members. A […]
Home Care Marketing Solutions: Recruiting Through Marketing
In your planning for 2022, have you starting thinking through new strategies for that ever-important focus: caregiver recruitment? As part of our recommended home care marketing solutions, we encourage home care agency owners to incorporate some of the same digital marketing strategies used for attracting client and referral sources in recruiting efforts. Following are our […]